Rollin Herald
Photograph Collection, 1930s - 1980s
125,000 (approximately) images in negatives and prints
SWCPC 718

    This collection contains a large number of images of Lubbock, Texas produced by Rollin Herald's photography studio.  Their topics vary from portraits and weddings, Texas Tech University, Lubbock High School, Monterey High School, Lubbock Christian College, Furr's Cafeteria, various business advertisements, aerial views of Lubbock, fine arts displays, social activities, parades, churches, sport activities, business meetings, buildings, and construction.  The inventory below is sorted by the description of the images.   Select the area below to begin your search.
    Rollin Herald owned a photography studio in Lubbock, Texas for many years.  It was originally known as Herald Photo from 1946-1974 before it was changed to Custom Photo (1974-1984).  The studio did a variety of work for customers from and around the Lubbock area.  They did family portraits and weddings as well as advertisements for local businesses.  The photograph collection details the economic, social, and historical aspects of Lubbock, Texas for six decades of the Twentieth Century.